Here I’ll give a You a Awin affiliate network review for publishers.
Affiliate marketing can help you make money from your website or blog. One great thing about affiliate networks is that they let you find products and services you might not have considered promoting to your audience.
In this article, we’ll explore the Awin Affiliate network. We’ll cover who it’s best for, its legitimacy, what makes it unique, and any drawbacks to using it.
Table of Contents
- What is Awin?
- Awin Payout Terms and Options
- How To Sign-up For Awin As Publisher
- Getting Started With Awin
- Pros And Cons Of Awin Network
- Awin Affiliate Network Alternatives
- Conclusion
What is Awin?
Awin has been around for twenty years and is a global network that brings together people, technology, and business insights. Whether a business needs different types of partners, service levels, or tools, Awin offers solutions to help them grow sustainably.
Awin is a part of the Axel Springer and United Internet Groups, and they also own ShareASale and Commission Factory. They have a global network with 15 offices worldwide, over 1,000 employees, 211,000 publishers who contribute, and 15,200 advertisers.
Awin connects businesses with customers in various industries like retail, telecommunications, travel, and finance all around the world. In the last financial year, they helped advertisers generate €11.1 billion in revenue and publishers earn €818 million.
In September 2020, Awin fully acquired Commission Factory after a successful partnership that lasted for a few years.
What is affiliate marketing?
Affiliate marketing is a way for people and businesses to promote products and services they like. When they successfully help sell these products, they get paid a portion of the sales as a commission.
Many businesses understand that word-of-mouth recommendations are powerful. So, affiliate marketing lets regular folks share their favorite products and get rewarded with money, gift cards, or free items. In essence, the affiliates do the marketing for the company.
Let’s simplify this even more:
- An affiliate, also known as an affiliate marketer, is someone who shares info about useful products and services.
- Affiliate marketing is when they actually share this info.
- Affiliate links to products and services can be sent through text, email, blog posts, web ads, social media, and other ways.
- An affiliate program is like a deal between the affiliate and a company. The company agrees to pay the affiliate for sharing info and bringing more people to their website, which could lead to more sales. The affiliate agrees to follow the program’s rules, like not buying through their own link to earn a commission.
Awin Payout Terms and Options
Joining Awin is free, but there’s a $5 fee when you sign up. However, this fee is returned to you once your application is accepted. Awin pays its affiliates through PayPal, either twice a month or once a month.
When a transaction happens and Awin knows about it, the advertiser has to say if they approve it or not. If they approve it, the transaction is labeled as “Uncleared.” This means that even though it’s approved, the advertiser hasn’t paid Awin yet. This approval usually takes about 30-45 days.
Once the advertiser pays Awin, the transaction status changes to “Cleared.” Then, depending on how often you want to get paid and if you’ve reached the minimum amount (which is $20, but you can set it higher if you want), Awin will send you the payment. They start the payment process the next working day after it’s approved, and it might take 3-5 days to show up in your account. Different advertisers have different payment schedules, so keep that in mind.
Awin also uses a “Traffic Light System” to categorize advertisers based on payment reliability. For “green advertisers,” you get paid for your commissions no matter what, even if the advertiser hasn’t paid Awin. But with “amber advertisers,” you only get paid when the advertiser pays Awin for the invoice. And for “red advertisers,” you only get paid once the advertiser clears their invoice and pays what they owe. It’s best to be cautious with “red advertisers.”
How To Sign-up For Awin As Publisher
You need to complete four stages of sign up when you start with Awin
Account Set Up
Complete the details:
- Company Name: If you don’t have a company, you can use the name of your website or blog.
- Tax Residency: Information about where you pay taxes.
- First Name: Your first name.
- Last Name: Your last name.
- Email: Your email address.
- Confirm Email: Confirm your email address by entering it again.
- Password: Choose a password for your Awin account.
- Confirm Password: Confirm your chosen password by entering it again.
Promotional Type
- During the Awin sign-up process, you will be asked to:
- Select your Primary Region: Choose the primary geographical region where you intend to promote affiliate products or services. This helps Awin understand your target audience.
- Select your Promotional Type: Pick the type that best describes how you plan to promote affiliate products online. Make sure to designate one as your primary promotional type. The main categories typically include:
- Content: This option is if you create articles, blog posts, or other written content that includes affiliate links.
- Display: Choose this if you plan to use banner ads or other visual advertisements on your website or online platforms.
- Email: If you intend to promote affiliate products through email marketing campaigns, select this option.
- Search: If your promotional strategy involves paid search advertising (like Google Ads) with affiliate links, go with this choice.
- Selecting your primary region and promotional type helps Awin tailor its services and offers to better suit your affiliate marketing approach.
Promotional Spaces
- During the Awin sign-up process, you’ll need to provide the following information:
- Promotional Space URL: This is where you’ll enter the web address (URL) of your website or social media page where you plan to promote affiliate products. Please make sure that this URL is accessible for public viewing. If your website is not yet live, you can provide an alternative URL and explain the situation in the description section.
- Description: Write a detailed description of your website. Include information about what your site is about, any unique features it has, and the methods you’ll use to promote Awin’s advertisers. Also, let them know if your site is still under construction or not live yet.
- Sectors: Choose the sector(s) that are relevant to your site. The options typically include:
- Finance & Insurance
- Retail & Shopping
- Telco’s & Services
- Travel
- Select the sector(s) that best match the content and focus of your website or promotional platform. This helps Awin match you with suitable advertisers for your audience.
Verification
Complete the details:
- Country: The country where you are located.
- Flat: If you live in an apartment or flat, you can provide the number or unit.
- Building Number: The number of the building where you reside.
- Street Name: The name of the street where your address is located.
- City/Town: The city or town where you live.
- County: If applicable, the county or region within your country.
- Postcode: Your postal or ZIP code.
- Telephone Number: A contact telephone number where you can be reached.
As you complete the Awin sign-up process, you may encounter the following steps:
- Invitation Code: If you have received an invitation code, enter it here. Invitation codes are often provided by existing Awin members as a way to refer new affiliates. It can be a way to get started on the platform.
- Online Payment: Pay the small registration fee. This fee is typically credited back to you with your first commission payout from Awin. It’s a common practice to ensure that affiliates are serious about their partnership and helps cover administrative costs.
Please note that once your Publisher account is approved, you’ll also need to add your payment details to your account to receive future payments from Awin.
After you’ve completed the registration process, you’ll receive a notification on your screen confirming that your registration was successful.
Your application will then be reviewed by Awin’s Publisher Services Team. If you haven’t provided sufficient information for your application to be accepted, a member of the team may contact you via email to request more details.
Once your application is approved, you’ll receive an email from Awin with an activation link. Click on the link within the email to activate your user registration. Be aware that this activation link will expire after 30 days.
Getting Started With Awin
It’s time to add affiliate links to your website. Awin provides various options to make this process easy for all affiliates:
- Link Builder: If you’re featuring a specific product or topic, you can copy and paste the product page URL into Awin’s Link Builder. After selecting the affiliate program you want to promote, the Link Builder will automatically generate a unique tracking link for your account. You can then add this tracking link directly to your website.
- Convert-A-Link: If you’d rather focus on creating content, Awin’s Convert-A-Link solution is a great choice. Under the “Links & Tools” section, activate Convert-A-Link, and then copy and paste a piece of JavaScript code onto the bottom of every page on your website. This code will automatically transform your regular links into tracking links without changing their appearance on your site. If you mention a retailer you’re not yet signed up with, Awin will automatically sign you up for their affiliate program, allowing you to earn commission once approved.
- My Awin: Download the My Awin Chrome browser extension. It enables you to browse any Awin advertiser’s website and create a custom tracking link with just a click. You can also easily share these links on social media with a single click.
- Create-A-Feed: If you want to showcase or compare products from one or more advertisers, you can use the Create-A-Feed feature. This functionality lets you create a custom feed that can be downloaded in XML or CSV format and integrated directly into your website interface.
Pros And Cons Of Awin Network
The Pros
- It’s Free to Join: Awin is free to join, but there’s a $5 security deposit. You get this back when you earn your first commission. The sign-up process has four detailed steps, which can be helpful if you’re new to affiliate programs.
- User-Friendly: Awin is easy to use, and payments are made through major e-wallets like PayPal. When a transaction happens, the advertiser can decide to accept or deny it. If accepted, it’s marked as ‘Uncleared’ until the advertiser pays Awin. Awin reviews payment frequency and minimum thresholds before accepting payments. They also have a Traffic Light System to help you assess the risk of working with advertisers, which is handy if you’re new. Green means commissions are paid on time, amber means commissions are paid when Awin gets payment, and red means stay away – you only get paid when Awin receives payments.
- Reputable Network: Awin is a well-known and reputable marketplace with a large number of advertisers, over 10,000. They’re organized into niches, making it easy for you to find the right affiliate. They have categories like finance, shopping, telecom, and travel. Many affiliates have had positive experiences with Awin.
- The Plug-In for Easy Link Conversion: Awin offers a helpful Convert-A-Link plugin for affiliates. This tool allows you to turn any link on your website into an affiliate link. This means you can earn money, even if you’re not part of Awin’s programs, as long as you’re linked to a product on Awin (pending approval). Their Convert-A-Link plugin is one of their best tools, but it’s not the only one. They also have a ‘create-a-feed’ tool that provides data on different advertisers and their offerings.
- Potential for High Earnings: Awin provides the opportunity to earn significant commissions, which vary depending on the advertisers you partner with. In some cases, you can earn around 50% of the sales. The commission rates can be excellent, depending on the advertiser’s niche. Awin also quality checks their advertisers, ensuring that you’re promoting trustworthy products to your readers.
The Cons
Although Awin affiliate network has a range of benefits, the marketplace comes with a few drawbacks. Let’s run through them in our Awin review.
- Sign-Up Can Be Tedious: Although there are only four sign-up steps, they involve extensive questions that can take some time to complete. If you’re impatient, this process may be frustrating. Additionally, not everyone can join Awin; there are specific requirements, including having a substantial audience on your website.
- Security Deposit Required: You have to pay a $5 security deposit when creating an account, which might seem unnecessary to some. However, security deposits are common in large marketplaces. The downside is that if you don’t earn any commission, you won’t get your $5 back.
- Lack of Training: Awin doesn’t provide much, if any, training for newcomers to affiliate programs. This might be challenging if you’re new to the field, as other marketplaces often offer training programs. You’ll need to rely on your own research or prior knowledge to navigate Awin effectively.
Awin Affiliate Network Alternatives
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Conclusion
In conclusion, Awin appears to be a promising platform for those looking to start as affiliate marketers or publishers. While affiliate marketing may seem straightforward, it’s crucial to thoroughly read and understand the terms and conditions before diving in. With that caution in mind, Awin seems to offer a solid platform with many benefits, making it a worthwhile opportunity to explore!