We’re here to share with you PropellerAds complete review for publishers. Let’s start !
Founded in 2011, PropellerAds initially gained prominence as the leading provider of Popunder traffic, a position it still holds today. However, what sets this ad network apart is its continuous evolution. Over time, it introduced various advertising formats like Pop, Interstitial, Push Notifications, and the latest addition, Native Ads (widgets).
Presently, PropellerAds stands as one of the foremost sources of traffic, recognized by nearly every affiliate marketer. Its reach spans over 3 billion ad impressions each day, accompanied by a substantial base of 350+ million push subscribers hailing from 195 different countries (according to Fall 2019 statistics).
Operating as an advertising platform, PropellerAds collaborates with a wide array of popular verticals including finance, forex, e-commerce, mainstream dating, nutra, sweepstakes, betting, games, gambling, and cryptocurrency.
This review aims to highlight the remarkable attributes of this platform.
Table of Contents
- PropellerAds Requirements
- PropellerAds SignUp Process
- Features Of PropellerAds
- Earning As PropellerAds Publishers
- Payment Methods For PropellerAds Publishers
- PropellerAds Pros and Cons
- PropellerAds Alternatives
- Conclusion
PropellerAds Requirements
- Traffic Minimum: There is no minimum traffic threshold.
- Prohibited Content: Publishers are not allowed to showcase the company’s ads on websites featuring explicit, adult, indecent, offensive, defamatory, harmful, or illegal content. Websites endorsing hatred, violence, prejudice, the sale of firearms and illicit drugs, as well as unlawful actions such as hacking and malware distribution, are ineligible for participation in any PropellerAds program.
PropellerAds SignUp Process
Getting started with PropellerAds is simple. Before you start signing up, make sure you have a live website or blog with its own domain name.
- Go to PropellerAds
- Provide your information in the required fields.
- Send in your application.
- Look for an email from PropellerAds to confirm your address and finish the application process.
Once you’ve successfully signed up, confirmed your email and address, PropellerAds will review your account in a few hours and send you a message when your account is approved.
Features Of PropellerAds
PropellerAds offers users a range of features that empower them to maximize their earnings. These features encompass five primary types of ad solutions. Depending on individual user experience and preferences, you can choose the suitable ads that align with your website’s content.
Important Reminder: Avoid overloading your website with excessive ads, as sites with overly aggressive ads are seen as spammy and tend to rank lower in Google search results.
- Push Notification ad: The Push Notification ad is a distinctive format that holds a strong potential for user engagement. It’s designed to be delivered directly to users’ devices, effectively aligning with their browsing interests. This close match between content and ad type enhances brand recognition and boosts user satisfaction over time. This format is particularly advantageous for individuals aiming to enhance revenue on their website, even when users don’t necessarily click on a specific article.
- In-Page Push: In-Page Push is an innovative ad format that has already garnered a monthly audience reach of over 150 million. Despite its recent introduction, it’s rapidly gaining popularity among many publishers. Why? Because it positions ads adjacent to a website’s article or homepage, making it convenient for users to spot relevant ads that match their interests. In-Page Push is particularly effective for OS, platform, and browser categories, including IOS.
- On Click Ads ( Popunder): This ad format stands out as PropellerAds’ most widely embraced choice, drawing in over 1 billion visitors each month. What sets this ad type apart is its impressive conversion rate, allowing publishers to earn above the standard rate when implementing it on their blogs.
- Native Interstitials: Created with the intention of captivating a broad audience, this ad format offers the flexibility to craft diverse features and creative layouts. This strategy optimizes the audience conversion rate by directly engaging internet users on their devices, both mobile and desktop.
In essence, PropellerAds presently boasts approximately four highly effective ad formats that collectively amass an audience reach of about 1 billion each month. This statistic underscores the company’s popularity and its adept incorporation of cutting-edge technological innovations within its ad platform. These advancements empower publishers to yield improved earnings through the creation of original content.
Earning As PropellerAds Publishers
Transitioning to the next segment is the discussion on PropellerAds’ earnings. Here, the focus lies in catering to individual preferences and requirements. This means tailoring specific ad formats to align with your site’s performance. You have the option to pick one or two ad formats, like Popup ads and In-page push, or choose to incorporate all ads to maximize your site’s revenue.
The platform employs a sophisticated optimization algorithm centered on providing website owners and webmasters with the industry’s highest ad prices for their inventory. Regardless of the payment model adopted by advertisers (CPM, CPA/CPL, or CPC), your ad inventory units are ensured to generate the utmost revenue.
As a publisher, you will receive 80% of the profit from all displayed ads on your website or mobile app. Collaborating with well-known global advertisers utilizing various payment models, PropellerAds amalgamates these models under the “eCPM” framework. This approach ensures the most favorable payouts, factoring in multiple variables for optimization.
Payment Methods For PropellerAds Publishers
What could be more satisfying than receiving a fitting and comprehensive reward for your hard work? It’s evident that PropellerAds truly comprehends the significance of timely and accurate redemptions for their customers. This is why their aim is to ensure that the payment process for publishers is as seamless and straightforward as possible. They achieve this by offering a variety of payment options for publishers, which include:
- Payoneer Account
- PayPal
- Skrill
- WIRE
- Webmoney Z
They genuinely care about their publishers’ requirements, which is why they have lowered the minimum payout amount to $5 USD, with the exception of Payoneer requiring a minimum of $20 and Wire starting from $550 USD. If the balance falls below these thresholds, the amount is carried over to the next payment cycle.
It’s important to note that third-party services might impose a fee for receiving payments from them. To understand the associated fees for receiving payments, you’ll need to visit the respective websites for your country. It’s worth emphasizing that PropellerAds does not impose any commissions or fees.
This article will delve into the benefits of all the payment methods mentioned, enabling you to choose the one that aligns with your preferences. Regardless of your chosen method, you can select or modify your payment method whenever you wish. Let’s delve into the process of selecting a payment method for your specific account.
To do so, navigate to the Profile section of your account and click on the “Add a payment method” button. Be sure to follow each step diligently to ensure that your payment method and necessary details are accurately saved. Accurate and verified payment details are essential to receive payments.
With this foundation, it’s time to explore the aforementioned payment methods. To learn more about each method, simply click on your desired choice.
Payoneer Account
To receive your payments through Payoneer, you must either create a Payoneer account or connect your current Payoneer Account to your Propeller Ads account.
- Go to “Profile Settings” and click on the “Payment Methods” option
- Choose “Payoneer Account” from the dropdown menu
PayPal
PayPal stands out as one of the globe’s largest online payment companies, facilitating seamless online money transactions. It has gained immense popularity due to its simplicity – you only need to provide your email address to initiate the payment process. Upon doing so, you’ll receive an email containing a link that connects your PayPal e-wallet to your PropellerAds account. This payment method is remarkably fast and operates in USD.
- Go to “Profile Settings” and click on the “Payment Methods” option
- Choose “PayPal” from the dropdown menu
Skrill
Excitingly, PropellerAds has begun collaborating with Skrill! Skrill is a user-friendly platform tailored for individuals new to money transfers and digital wallets. It serves as a secure and convenient e-commerce and money transfer service, enabling you to effortlessly withdraw your earnings in EUR. It’s a straightforward and secure option.
How do I set this payment method?
- Go to “Profile Settings” and click on the “Payment Methods” option
- Choose “Skrill EUR” from the dropdown menu
- Add the email address linked to your Skrill account and hit the “Save” button.
- The verification link will be sent to your e-mail address.
- Click on the link from email to confirm the changes and you’ll be redirected to your account.
If you want to receive your next payout to Skrill, don’t forget to set it as your default payment method.
WIRE
A wire transfer refers to the electronic movement of money. These transfers are favored for their rapid transaction speed, usually taking around 3-4 business days for your bank to receive the funds. It’s important to note that certain factors, such as national and local bank holidays or intermediary banks, might cause delays in the transfer process.
In certain cases, transfers to specific countries might experience delays of up to 2 weeks. If you find that a wire transfer is taking longer than expected, you can request a SWIFT code and consult your bank using the transaction number for information about the transfer status.
It’s crucial to remember that wire transfers have a unique requirement – they mandate a minimum threshold of $550 USD. Additionally, for wire transfers under $1000 USD, a commission of $50 USD is applied.
When opting for a wire transfer, you can choose between EUR or USD based on your preference. You can set this up in the Payment Methods section of your Profile.
- Go to “Profile Settings” and click on the “Payment Methods” option
- Choose “Wire EUR or Wire USD” from the dropdown menu
To successfully set up a wire transfer, you’ll need to provide the following details:
- Bank Name: Your bank’s name.
- Bank Address: The address of your bank.
- Account Number: Your account number with the bank.
- IBAN: The International Bank Account Number, which is a standard for identifying international bank accounts.
- SWIFT Code: A unique identification code often required by banks for international wire transfers.
- Comments: A brief message or note for the bank, if needed.
It’s worth noting that not all countries are eligible for wired transfers. If you have any queries or need assistance, their support team is available 24/7 to provide guidance.
Webmoney Z
Opting for this payment method ensures smooth and effortless transactions.
All you need to do is register an account on http://www.wmtransfer.com and then create the appropriate purse for conducting transactions in your preferred currency. It’s important to create a WMZ purse specifically for USD transactions.
Once you possess the details of your Webmoney purse, you can easily add it to your profile as a payment method.
- Go to “Profile Settings” and click on the “Payment Methods” option
- Choose “Webmoney Z” from the dropdown menu
- Insert your Webmoney Purse ID and click on the “Save” button
Kindly review your Webmoney settings. To ensure seamless payment reception, your e-wallet should be verified within the Webmoney platform, preventing any limitations on payment reception. Additionally, it’s essential to remove authorization limits to enable us to send you payments.
As you can observe, there exist various options for redeeming payments from PropellerAds. Feel free to opt for the method that aligns best with your convenience.
PropellerAds Pros and Cons
Pros:
No minimum traffic requirement:
The absence of a minimum traffic requirement is a major boon for smaller publishers. This means they can initiate the process of monetizing their website even if they have relatively few visitors. This approach serves as an incentive for publishers to enhance their site’s traffic, all while earning from their efforts.
Wide range of payment options:
PropellerAds offers a variety of payout options, including PayPal, ePayments, WebMoney, Payoneer, Skrill, and Wire Transfer. This wide range of options empowers publishers to choose the payment method that suits them best.
Low payment terms and threshold:
In a recent update, the company has revised its payment policies, lowering the minimum payment threshold to $5 and introducing weekly payouts every Thursday. This change is particularly beneficial for smaller publishers, as receiving weekly payments bolsters their confidence in the business and the company.
Cons:
Lower revenue for non-English sites:
While the platform does support non-English languages, it’s important to note that the revenue generated from such websites might not be as substantial as from English websites.
Low CPM on the low-quality website:
As part of its assessment process, PropellerAds evaluates website user experience (UX) and design. If your site doesn’t meet their quality standards, it could result in lower CPM (Cost Per Mille, or cost per thousand impressions).
No header bidding:
Header bidding stands as one of the most potent monetization techniques for publishers in the present landscape. Unfortunately, PropellerAds doesn’t provide header bidding as an option. Consequently, publishers using PropellerAds miss the opportunity to leverage this technology and reap its associated benefits.
PropellerAds Alternatives
Looking for a PropellerAds alternative? we had published top 15 ad networks article for you. you can read that click here
Conclusion
As evident from this Propeller Ads review, this ad network presents a fantastic opportunity to monetize your online traffic. It has established a strong reputation in the industry, known for its reliability, security, and trustworthiness.
The network boasts specialized optimization tools and multi-level targeting capabilities, leading to enhanced revenue generation. Comprehensive analytics and reports are offered for easy monitoring of results.
Publishers engaging with PropellerAds can anticipate substantial benefits and profits from their digital marketing endeavors. The platform is undoubtedly worthy of consideration.
Feel free to share your feedback and experiences with Propeller Ads. You’re encouraged to share this post on social media platforms like Facebook and Twitter. We value your insights and comments.
This review is derived from my own firsthand experience with Propeller Ads. It’s important to acknowledge that there have been complaints about payment issues and publishers facing bans from Propeller Ads. The company attributes these issues to fraudulent accounts creating artificial impressions and clicks through bot traffic.
I hope you find this review valuable, and that it contributes to your website’s increased earnings.